The Challenge

Wash Doctors provide mobile car valeting services around London and major UK cities.

They had been managing their PPC campaign internally and, although it was generating sales, their CoS was not where they wanted it to be.

Our Approach

The solution involved optimising their keywords into a tighter ad group structure improving ad copy and landing page relevance as well as daily negative and keyword optimisations. We also added a range of new high intent keywords to help them grow their revenue.

The Results

Within 2 weeks of the new campaign structure going live Wash Doctor’s revenue increased by 14% at no extra cost. As a result, their CoS saw a 12% drop.

Increase in Revenue
Increase in Sales
Increase in CVR

Let’s discuss your requirements…

We’re always looking for the next great challenge, let us about your challenges and see how we can help.