What are the benefits of an ERP integration?

4 benefits of an ERP integration

By Mike Griffiths, Managing Director (previously Technical Director) at Reckless.

3 minute read

With 64% of businesses planning to implement Enterprise Resource Planning (ERP) systems within the next three years, it’s clear that many companies are starting to prioritise workforce productivity, efficiencies, and data management. 

However, some businesses do still overlook ERP integrations for fear of change, cost, required resources and impact on day-to-day operations. But this shouldn’t be the case and in fact, ERP integrations can save you time and money in the long-term. 

In this blog, I’ll explain exactly what ERP integrations are, the four biggest business benefits of ERP integrations and why they shouldn’t be neglected.

What is an ERP?

An Enterprise Resource Planning (ERP) system brings together various business functions such as sales, customers, finance, HR, and supply chain, into one place.

The core purpose of an ERP is to streamline processes and make the day-to-day running of an organisation easier. There are lots of different ERPs on the market, with three of the most common being NetSuite, Microsoft Dynamics 365 and SAP. 

What is an ERP integration?

An ERP integration is when you connect your ERP system with other business applications such as your e-commerce platform, CRM or finance software.  The aim of an ERP integration is to share company-wide data across systems to boost productivity and efficiency.

Here is a list of applications that ERP systems can integrate with:

  • Business Intelligence (BI) software
  • Customer Relationship Management (CRM) software
  • E-commerce platform like Shopify, WooCommerce or Magento 
  • Online marketplaces
  • Project management tools

What are the benefits of an ERP integration?

There are many benefits of ERP integration including streamlined processes, improved data visibility, enhanced communication, reduced costs and better customer service.

In fact, studies show that ERP integrations can improve processes by 95% and cut operational costs by 23%. (Forbes, 2024).

Here’s each ERP integration benefit in more detail.

Accurate, real-time data

By integrating your ERP with other applications, you’ll have one single source of truth for company data. This eliminates data silos and provides easy access to real-time data from different departments in one place. This is faster than relying on multiple systems with conflicting information, reducing errors and enhancing visibility. 

Automate manual tasks

With a fully integrated ERP, you can automate time-consuming tasks and workflows. For example, manually managing stock control on your e-commerce platform can take a long time but with an ERP integration, you could automatically feed live stock updates directly into your e-commerce platform so it’s always up to date. 

Enhanced collaboration

With everyone working from the same system, you’ll foster better collaboration and communication across teams. You’ll all be able to easily access and share data, leading to faster decision-making, increased productivity and a more enjoyable way of working.

Better customer service

With real-time access to customer data and order history, your sales and support teams can provide a faster, personalised and more informed customer service. This will boost customer satisfaction and retention which ultimately, will help you grow sales.

If you’re considering an ERP integration but not sure on the best approach, please get in touch and we’ll book a call in to chat about your ERP system.

Read more blogs

3 common social media mistakes to avoid
A staggering 320 million new users joined social media between January 2023 and 2024. With...
Social media
Liverpool-digital-marketing-agency-Reckless
Reckless kickstarts year with trio of new clients
We're now working alongside MaxContact, NursePlus and Tidy Bedrooms....
Reckless news
How to perform a CRO audit
How to perform a website CRO audit
Around 88% of online shoppers won’t return to a website after a bad user-experience (UX)....
Web development
How-to-optimise-for-image-search
How to optimise for Image Search at Christmas
Learn how to use SEO and paid ads together, including Image Search, Google Shopping and Merchant Listings. ...
Paid media, SEO and content
Google-phasing-out-third-party-cookies-
Google phasing out third-party cookies: impact and actions
Learn how the phase-out impacts marketing, practical tips and tactics to adapt....
Web development
Email vs push notifications vs in-app messaging: which has the highest engagement?
Email vs push notifications vs in-app messaging: which has the highest engagement?
Which do you think performs the best? ...
Web development
Liverpool-digital-marketing-agency-Reckless
Reckless shortlisted at Prolific North Champions Awards
We're up for Web Development Agency of the Year at the Prolific North Champions Awards!...
Reckless news
Google and CloudFlare survive biggest cyber attack
The 2-minute attack generated more requests than the total number of article views for all of Wikipedia in September....
Web development
Tips for selling on amazon this Christmas
4 tips for selling on Amazon at Christmas
Tried and tested tips for selling on Amazon over the festive season. ...
Online marketplaces
IWD '24: Our advice for young women starting their careers
For International Women’s Day, we asked our team what advice they'd give to young women starting out....
Reckless news